Overview of affiliate programs
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Traffic arbitrage

How to increase iGaming ROI by 30% in the current realities

Today, an increasing number of arbitrageurs are complaining that affiliate networks and advertisers are reducing bids, converting the dollar at an outdated exchange rate, and the question of 'where to get resources for pouring?' is becoming more frequent.

The affiliate network CLICKLEAD addresses this and other current issues

Question #1: Why is it 30% more profitable to run campaigns on CLICKLEAD?

Our push notifications and agreements regarding retargeting with numerous advertisers set us apart from other companies.
Yes, in the moment, we sometimes lose in the bidding wars and the race for bids, but when evaluating working with us over at least a month, you can see the results.

Case #1

The partner poured just under 76K installs to Germany (Vulkan Vegas offer) for June - July 2021, obtained 2570 deposits, and the average income per install in Germany for the web was $9.1.

Organically from Google Play, he received an additional 159 deposits (we provide organic traffic to webmasters in bulk). On average, organic traffic accounts for no more than 2%, and the growth from Google Play comes after 3-5K installs within a short period.

And the story could have ended there, but here at CLICKLEAD, we provide partners with organic traffic and push traffic across all LT, which means:

  • Organic from Google Play: +159 deposits
  • Retargeting (after app ban) in July and August: +471 deposits
  • Retargeting (after ban) from September to January: +227 deposits
  • Retargeting (after ban) from installs of the Google Play app due to its top ranking: +93 deposits
Total in numbers
  1. In total, 2570 deposits were acquired with an EPI of $9.1.
  2. 950 additional deposits were obtained: 159 (organic), 471 (July - August retargeting), 227 (with push), and 93 (top-ranking app installs).
  3. In total, the webmaster received payouts for 2570 + 950 deposits, totaling 3520 deposits in DE.
  4. The final EPI was $12.29 (installation cost ± $5-6).
  5. In essence, just from the retargeting efforts, there was a +37% increase in deposits (or 27% of the total deposit count), amounting to over $250,000 in monetary terms.
  6. If you calculate the rate of acquired deposits, including the ones from retargeting, and compare it with competitors who don't use retargeting, a reasonable CPA can be set at around $350, with an initial rate of $270.
Thus, the additional profit reached: $250,000+

Case #2

The partner poured 13K installs into New Zealand (private offer) for September - November 2021, obtained 1122 deposits, and the average EPI was $17.3.

How many additional deposits were obtained?

  • Organically from Google Play: +145 deposits (we provide organic traffic to webmasters in bulk).
  • Retargeting after the app ban from December to March: +190 deposits (event-based/promotional and other push notifications).
  • Retargeting after the app ban from Google Play installs due to the app's top ranking: +35 deposits
Total in numbers
  1. 1122 deposits were acquired with an EPI of $17.3.
  2. Additional deposits obtained: 145 (organic), 35 (top-ranking app installs), and 190 (push notifications and initial retargeting) totaling 370 deposits.
  3. In total, the webmaster received payouts for 1122 + 370 deposits - 17 declined deposits, amounting to 1475 deposits in NZ.
  4. The final EPI is approximately $21.95 (installation cost $9-14).
  5. From the retargeting efforts alone, there was a +31% increase in deposits (or 23.9% of the total deposit count), amounting to over $74,000 in monetary terms.
  6. When calculating the rate with retargeting and comparing it with competitors who don't use retargeting, a reasonable CPA can be set at around $270, with an initial rate of $210.

Therefore, when working with an offer, consider not only the base rate but also the retargeting efforts. And retargeting depends on the apps and push notifications. At CLICKLEAD, more than 25 apps are simultaneously available on both Android and iOS. If an app gets banned or flagged, the manager replaces it within an hour.
From the important:
  1. CLICKLEAD operates on the principles of transparency and openness, which partners have valued for over 6 years.
  2. CLICKLEAD provides applications with organic traffic to webmasters who are ready to generate substantial volumes.
  3. Keep this in mind when working with apps where the organic traffic doesn't belong to you and where you are also paying a percentage of the traffic that you are directing to these applications =)

Question #2: How did the instability of the ruble exchange rate affect CLICKLEAD's webmasters?

No impact.
We are an international company with offices and infrastructure worldwide. We not only do not cut rates, but as an example - the Leo Vegas offer, on which we not only maintained but also increased rates. For New Zealand, the rate is from $205, and for Canada - from $215. In addition to all of this, we offer commission-free withdrawals to any wallet in any convenient currency.

Question #3: Local cards have become obsolete, how to run campaigns on Facebook?

We recommend the payment system Capitalist as reliable partners. The high cost may confuse many, but we have prepared a special offer:
In the @CapitalistNet_bot bot, using the promo code 'CLICKLEAD,' every webmaster will receive a free virtual account. In addition to all of this, we, in collaboration with Capitalist, have prepared a lucrative promotion, details of which you can find in your personal account on the payment system's website.
Hurry up, the promotion is valid until March 31st (with possible extension).
Currently, Capitalist is experiencing a surge in clients, so we recommend maintaining a sufficient balance. Both dollar and euro cards are available (euro cards are currently more accessible). To learn how to set them up, you will be guided within the Capitalist system.

In summary, iGaming offers are currently relevant and profitable. If you want to learn about the offers and obtain a private app for campaigns, reach out to the manager @victor_clicklead, and he will guide you on what's currently trending. Wishing everyone profitable campaigns!